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Stephen Mugford

Interesting and important point. It is tension with the findings on advice of (eg) Francesca Gino http://francescagino.com/#/feature. She and co-workers note that on intellective topics people tend to accept advice from anyone with expertise while on judgement/ ethical issues they are much more likely to accept it from the social majority. So the dilemma is that marginal person may see more but may not be listened to... Still. a nice post. Thx. Stephen Mugford

Chris Rodgers


Many thanks Stephen. I'm glad that you found the post interesting.

I haven't read the book to which you refer, so I can't comment in detail on what you identify as Gino's contradictory findings. However, I see the notion of so-called 'evidence-based' practice problematic in a social context. This is especially the case where it leads to statements that imply the ability to ensure certainty, predictability and control - as in Amazon's description of the book: "Sidetracked will help you identify and avoid these ['internal', 'social', and 'environmental'] influences so the decisions you make 'do' stick-and you finally reach your intended goals."

To avoid becoming a 'nowhere man', the challenge for the 'marginal man' - and others with whom their ideas and/or framing of events resonate - is to work to build informal coalitions of support for the sought-after shifts in knowledge, attitudes, and/or behaviours. This applies regardless of whether the issues are fundamentally of an intellectual or emotional nature - or, as in most real-world contexts, both.

Cheers, Chris

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